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Cambrient Solutions - Search Engine Optimisation
  • Service aimed at increasing traffic to your Website
  • Applicable to all search engines, locally and internationally
  • Visible increased traffic, reported on a monthly basis
  • Available as a stand-alone consulting service, or part of our Web development offering

    Search Engine Optimisation (SEO), and site visibility in general, is an increasingly important part of the development of a Website. Essentially, SEO involves performing a range of tasks on a Website to ensure that it has the maximum chances of visibility on the Web.

    Search Engines (such as Google, Ananzi, Lycos and so forth) use automated processes to index Websites from around the Internet, and store them for search purposes. When searches are performed, complex algorithms calculate which sites are most relevant to the search, and return those first. The higher the site on the results list, the more chance of it being visited.

    Cambrient offers a consulting and site review process whereby we will ensure your site has the maximum chance of being listed high on search engine results lists. Whether we have developed your site or not, recommendations can be made, and visible improvements seen.

    Because optimisation is a moving target, and constant movement with the market and in light of competitors is needed, we also offer ongoing optimisation consulting, with monthly recommendations and report-back on results.

    This service covers:

    • Current ranking analysis
    • Site copy and content
    • Page meta-tagging
    • Navigational structure
    • HTML tag restructuring
    • Referrer linking strategy
    • Search engine submission
    • Monthly results reportback and recommendations


    Whether you have an established Website, or are starting from scratch, our search engine optimisation service will provide you with the visibility you need to make your site deliver results.




    What a team!! Thank you so much for the stunning SPOT website. You have made us proud of our brand. It is simply “doggone” good.

    Marketing Manager
    RSS
    Success Stories
    Through an intensive consulting process, Cambrient has defined a search engine optimisation (SEO) strategy for Avis which has seen a spectacular increase to traffic to this car rental giant's website.


    White papers

  • Making a sane CMS choice    (90kb)
    (This white paper assists in the selection of a content management system, and provides a checklist for choosing software and vendor.)

     Photographic banner imagery used by permission from South African Tourism